Mercedes-Benz, Simon partner to expand high-power charging network

Mercedes-Benz HPC North America and Simon announced a new strategic partnership. According to the press release, this partnership further solidifies its commitment to support a high-quality charging experience for drivers of all EV brands that is fast, reliable, safe and close to attractive amenities. Further, this expansion of the Mercedes-Benz Charging Network to Simon locations is said to bring hundreds of construction jobs to the communities that they’re located in.

Key takeaway from this strategic alliance is the integration of several key initiatives:

• Deployment of Mercedes-Benz branded EV fast chargers at no less than 55 Simon retail properties. 

• Placement of Mercedes-Benz advertising across Simon’s out-of-home media infrastructure

• Utilization of Simon centers for Mercedes-Benz vehicle launches, vehicle displays, and test-drive opportunities where drivers already go to shop, live, work and play.

This alliance, according to Mercedes-Benz, represents one of the initial steps towards fulfilling its promise of expanding the EV charging map in North America through a value-based approach. Mercedes-Benz HPC NA is building charging hubs where EV drivers are and where they want to travel, thus integrating charging into EV drivers' lives, ensuring that the brand's legacy of quality meets the practical needs of today's EV owners. 

Mercedes-Benz's initiatives to establish a high-power charging infrastructure also include the Europe-wide fast-charging network joint venture IONITY, which already comprises around 3,000 charging points, and the recently established joint venture with six other automotive OEMs to expand the North American high-power charging network, according to the press release. The company's own Mercedes-Benz Charging Network consisting of branded charging hubs is the next important step in the company's electrification strategy.